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4xi's Tony Johnson - Leading the Future of Customer Experience (CX)

We're very proud to announce that Tony Johnson, 4xi’s Chief Experience Officer (CXO) in residence, has just extended his Certified Customer Experience Certification (CCXP).

The Customer Experience Professional’s Association is the premier global non-profit organization dedicated to the advancement and cultivation of the Customer Experience profession.

Customer Experience (CX) management has matured over the last decade and has been recognized as a key way to build sustainable growth within organizations in an ever-evolving marketplace.

"Consumers have more choice than ever, and an intentional hospitality strategy is a powerful differentiator in customer loyalty."

At 4xi, we pride ourselves on the power of our collective resources, and our professionals are committed to keeping their skills sharp. This positions us as a trusted partner and resource for our customers and clients each day.

Tony Johnson is a 25-year veteran of the hospitality, retail, healthcare, and restaurant spaces. He has experience leading large and diverse teams and delivering results for customers – and he brings that experience to his training, consulting, and speaking. He has also been the CXO for multi-billion dollar global companies and trained tens of thousands of employees during his career.

Unlike many in the industry, Tony has actually led successful businesses and understands the demands of daily execution and team engagement.

Tony is a founding member of the Florida State CXPA group, a master trainer, and a Professional Member of the National Speakers Association. He is also a Top 50 Global Thought Leader (Thinkers 360) and a Top 30 Leader in Customer Success (Engati).

Tony is also an accomplished author - check out two of his titles here: Together We Serve, Recipe for Service

4xi's Managing Partner and Co-founder, Simon Elliot commented:

"Tony's commitment to advancing both customer and employee experience is founded on strategic purpose - an organization's transformation to an experience-based strategy that doesn't just create happy customers and employee satisfaction, loyalty, but is today a strategic imperative that drives top and bottom-line growth."

Contact Tony today to engage him to build your CX strategy, train your front-line employees, or develop your leaders with his signature keynotes and workshops. To learn more about 4xi, you can contact Tony directly at:


4xi: Inspiring a brighter future, together.

4xi Global Consulting & Solutions is a team of talented leaders from both the client-side and service provider side creating an impact in the Human Experience (HX) for people at work, in education, rest, and at leisure.

We believe in a people-first, experience-led philosophy, whether client, employee or guest – their experience is the fundamental foundation of success.

We work with corporations, service providers, and innovators:

  • Strategic Advisory

  • Amenities, Design & Operations

  • Customer Experience (CX)

  • Training & Development

  • Strategic Partnership & Growth

  • Innovation

  • Solutions & Support

Our Strength is in the Power of Our Collective.

4xi is proud to be Chair of WORKTECH Academy for North America and a member of its Leadership Advisory Board. 4xi is a Global Ambassador for WORKTECH Academy.

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